Wordmark

The Williams Wordmark is in the font Clarendon Light. The text should be set on a line or block of the same color. The bottom of the serifs of the “illi” should be perfectly flush with the line/block beneath the text, so that they blend together, as seen in the 5 examples below. This will usually result in the “s” overlapping the line/block by about 2px.

wordmark_usage

wordmark-miniA smaller “W” can be used if space restraints prevent the use of the full wordmark in the header.

If the full wordmark is not used in the header, it should appear in the footer.

All instances of the wordmark, full or abbreviated, should link to http://www.williams.edu/